Blockchain-powered Celsius and BnkToTheFuture announced a partnership for an equity offering for its investors. Through the online investment platform, Celsius aims to “disrupt the Banking standard of financial services.”
Celsius is a wallet, that allows retail and institutional depositors to download the wallet from the app. According to the press release, the partnership will open doors to BnkToTheFuture’s clients, including Kraken, BitFinex, BitStamp, Circle, and Coinbase.
‘Redefining lending and borrowing market’
Bringing the community together, Celsius’ $15 million fundraising round will enable its members and investors to not only gain equity in the platform but also hold its native CEL token. Celsius’ model enables its investors to earn high earnings on their deposits.
BnkToTheFuture is a global online investment platform that allows qualifying investors to invest in Crypto & FinTech companies’ equity, security tokens, and other financial products that are new in the market. Although investors need to qualify based on the local security laws, it allows an investment of as low as $1,000 to gain equity in Celsius. The qualification procedure also requires Investors to complete a quiz to ensure they understand the product.
Gaining yield on Crypto
BnkToTheFuture CEO, Simon Dixon, shared the possibility of the partnership providing space to build the “next generation of financial products” that will be “funded by the community for the community.” He said:
To receive interest and yield and return on their crypto, we’ve been looking at different products that can be created in this industry we’re really excited about what we can build together through this partnership and so for us it was a no brainer to be able to bring this opportunity to our qualifying investors.
Today, in a live AMA held by BnkToTheFuture, Alex Mashinsky, CEO of Celsius, discussing the community’s best interest and calling Celsius a “unicorn”, said, “The crypto community is at the core of what we do…every decision we make as a company, big and small, must go through a very simple checklist: does it benefit the community. After allowing thousands to participate in our ICO, we are proud to partner with BnkToTheFuture to enable our community to be the first to participate in our equity fundraising.”
Comparing Celsius to all the other financial institutions, Mashinsky said that they are community- and depositor-centric, while financial institutions are focused on their investors and their shareholders. He added that they will work on bringing more people into the crypto space and provide them with a safe space to invest their money, while giving them a good yield.