Lamborghini goes Blockchain

Lamborghini goes Blockchain

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DREAMFORCE — Salesforce (NYSE: CRM),
the global leader in CRM, today announced that Automobili
Lamborghini—the Italian brand and manufacturer of super sports cars and
super SUVs—is using Salesforce Blockchain to quickly and securely
authenticate heritage Lamborghini cars.

One of the world’s most iconic and cutting-edge brands, Lamborghini
has been at the forefront of innovation in the…

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